Indonesia is not China from a decade ago. Investors should look beyond the "time capsule" approach to thrive in ASEAN's digital economy.
Each market in ASEAN has its unique characteristics, making the region more complex than a monolithic single market.
Chinese tech companies prioritize universal appeal, while ASEAN startups focus on effective localization and understanding local cultures.
Regulations and market risks in China can be unpredictable, making investors cautious about investing in the Chinese digital economy.
Indonesia's favorable regulatory landscape supports fintech innovation and offers opportunities for startups.
Indonesian startups, such as KoinWorks, contribute to financial inclusion and job creation in the archipelago.
Supply chain inefficiencies in ASEAN provide opportunities for startups to innovate and optimize operations.
Investors should understand the local nuances of ASEAN markets and seek in-market partners for successful tech investments.