Mark Zuckerberg's Secret Project Unveiled - Say Goodbye to Twitter!

Mark Zuckerberg’s Meta is creating a Twitter-like app, codenamed "Project 92" or "Threads." It aims to rival Twitter's features and attract early users. Launch expected soon.

[{"selector":"#anim-b6d9ed08-c36e-4f08-b194-0ceb53ad0b08","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-969a6653-9fb1-44bc-b01a-416406961d9c","keyframes":{"transform":["translate3d(119.73683%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Threads, Meta's upcoming app, challenges Twitter with a 500-character post limit. Users may transfer Instagram account info and followers. Advertisers may favour Meta's platform. Learn more

[{"selector":"#anim-d874ec8d-ab92-4ef1-a908-ee511e2216cf [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-29.944740731964004%, 0, 0) translate(-25%, 0%) scale(1.5)","translate3d(0%, 0, 0) translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"fill":"forwards"}] As Twitter faces challenges, Meta's Threads poses a credible threat. Advertisers prefer Meta due to safety concerns. Twitter Blue subscription offering struggles. Learn more

[{"selector":"#anim-746e798d-bebc-455d-801b-e865d286583b [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-14.901175873268022%, 0, 0) translate(-25%, 0%) scale(1.5)","translate3d(0%, 0, 0) translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"fill":"forwards"}] [{"selector":"#anim-57e1933b-be00-46b7-8de3-52a958abdfd2","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bf1520e1-2601-4abe-8aea-47f554a70196","keyframes":{"transform":["translate3d(-117.76316%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Meta's vast user base from Facebook and Instagram could challenge Twitter. Brands and celebrities may be drawn to Meta's positive reputation. Learn more

[{"selector":"#anim-095a79ea-7e0b-48ba-97f7-986b311720ea","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-27236f21-bd36-4e72-bbf5-3fe3ea807ff2","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-63891048-2daa-43d4-8c53-67672b1d22d8","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f859d9a1-a257-43dc-9098-9f4b54552a03","keyframes":{"transform":["translate3d(-117.76316%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Meta's track record in launching apps is weak, but acquiring successful platforms is its strength. If Threads falls short, Meta explores attracting Twitter users to WhatsApp. Learn more

[{"selector":"#anim-312bcf1b-9f31-4899-93fe-3c1adaca0d32 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-28.90624987200394%, 0, 0) translate(-25%, 0%) scale(1.5)","translate3d(0%, 0, 0) translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"fill":"forwards"}] [{"selector":"#anim-cc6d4dc5-3597-4904-b209-768e531527b2","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a8025ba1-4187-4e03-abc5-bc495943a293","keyframes":{"transform":["translate3d(0px, -317.12967%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Meta aims to become the new town square, but can it unseat Twitter? Many desire an alternative to Twitter's mess. Learn more

[{"selector":"#anim-617db1c1-e440-45e3-a361-b49e1ee7f56c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-799add7e-4c14-4244-bf7c-b16a4f318584","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b06671b6-14b6-4cf3-b518-e117983b9c39","keyframes":{"transform":["translate3d(-117.76316%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-eeb78c46-7926-470c-9f4d-a27a10c63f1f","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-41e27c6b-3a04-4b9a-a7f1-09d0d9172106","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Twitter's decline in advertising revenue and user loss after Elon Musk's acquisition opens the door for Meta's Threads. Advertisers seek safer platforms, making Meta an attractive choice. Learn more

[{"selector":"#anim-6d64b8be-0a6a-4f5c-95b2-338a466046a0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-7.812499744007886%, 0, 0) translate(-25%, 0%) scale(1.5)","translate3d(0%, 0, 0) translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"fill":"forwards"}] [{"selector":"#anim-23441ef3-45a8-4cfd-b284-c86c0fc11b85","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3b63b971-8932-4ce4-be10-036e39a43e72","keyframes":{"transform":["translate3d(-117.76316%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Politicians, journalists, and celebrities favour Twitter, but Meta's extensive user base through Facebook and Instagram poses a challenge. Meta's brand reputation and disillusionment with Musk may drive users to Threads. Learn more